Barna
Culture

Apr 14, 2008

From the Archives

New Study Shows Trends in Tithing and Donating

While theologians debate whether or not the practice of tithing – donating ten percent (or more) of one’s income to churches and charitable groups – is a biblical responsibility of Christians, Americans have pretty much made up their minds on the subject. Their views are discernible through their behavior. The giving patterns of Americans are described in new research released by The Barna Group, based on an annual tracking survey conducted by the firm regarding religious behaviors and beliefs. The results of the new research can be compared with outcomes from prior years to follow the trend line.

Barna Access Plus

Strengthen your message, train your team and grow your church with cultural insights and practical resources, all in one place.

Tithing in 2007

Whether they believe in the principle of tithing or not, few Americans give away that much money. In 2007, the research revealed that just 5% of adults tithed.

Not surprisingly, some population groups were more likely than others to have given away at least ten percent of their income. Among the most generous segments were evangelicals (24% of whom tithed); conservatives (12%); people who had prayed, read the Bible and attended a church service during the past week (12%); charismatic or Pentecostal Christians (11%); and registered Republicans (10%).

Several groups also stood out as highly unlikely to tithe: people under the age of 25, atheists and agnostics, single adults who have never been married, liberals, and downscale adults. One percent or less of the people in each of those segments tithed in 2007.

Among all born again adults, 9% contributed one-tenth or more of their income.

The study also showed that Protestants were four times as likely to tithe as were Catholics (8% versus 2%, respectively).

Tithing Since 2000

The percentage of adults who tithe has stayed constant since the turn of the decade, falling in the 5% to 7% range. The Barna tracking reported that the proportion of adults who tithed was 7% in 2006 and 2005; 5% in 2004 and 2003; 6% in 2002; and 5% in 2001.

Origins of Tithing

Strangely, tithing is a Jewish practice, not a Christian principle espoused in the New Testament. The idea of a tithe – which literally means one-tenth or the tenth part – originated as the tax that Israelites paid from the produce of the land to support the priestly tribe (the Levites), to fund Jewish religious festivals, and to help the poor. The ministry of Jesus Christ, however, brought an end to adherence to many of the ceremonial codes that were fundamental to the Jewish faith. Tithing was such a casualty. Since the first-century, Christians have believed in generous giving, but have not been under any obligation to contribute a specific percentage of their income.

Giving to Places of Worship and Other Non-Profits

In 2007, 84% of all adults donated some money to churches or non-profit organizations. That figure has also remained consistent in recent years.

The median amount of money donated during 2007 was $400; the mean amount was $1308. Those averages are higher than was revealed earlier in this decade, but represent a decline from the previous year. (The mean sum of donations per person in 2006 was $1348.)

The Barna study pointed out that one-third of all adults (34%) gave away $1000 or more during 2007. Nearly one-fifth (18%) had donated $100 or less.

Evangelicals Christians distinguished themselves in their generosity. More than four out of five (83%) gave at least $1000 to churches and non-profit entities during 2007, far surpassing the levels reached by any other population segment studied.

Almost two-thirds of the public (64%) donated some money to a church, synagogue or other place of worship. The median amount donated to those religious centers was $101; the mean amount was $883. Those figures were up slightly from the previous year.

In all, one-quarter of the people who gave any money to religious centers (25%) donated at least $1000. A whopping 96% of evangelicals gave money to a church in 2007; 81% of them donated at least $1000.

Barna Access Plus

Strengthen your message, train your team and grow your church with cultural insights and practical resources, all in one place.

Christians Give the Most

Christians tend to be the most generous group of donors. An examination of the three dominant subgroups within the Christian community showed that evangelicals, the 7% of the population who are most committed to the Christian faith, donated a mean of $4260 to all non-profit entities in 2007. Non-evangelical born again Christians, who represent another 37% of the public, donated a mean of $1581. The other 42% of the Christian population, who are aligned with a Christian church but are not born again, donated a mean of $865. Overall, the three segments of the Christian community averaged donations of $1426.

The Christian giving was divided between Protestants (mean of $1705) and Catholics ($984).

In contrast, Americans associated with non-Christian faiths gave away a mean of $905 during 2007. Atheists and agnostics provided an average of $467 to all non-profit organizations.

Born Again Giving Changes

The aggregate born again community (i.e., evangelicals as well as non-evangelical born again adults) donated a mean of $1971 to all non-profits and churches. That is the highest level reached by the born again population this decade. However, several giving patterns raised red flags for churches.

The percentage of born again adults who gave any money to churches dropped to its lowest level this decade (76%). In addition, the money donated by born agains to churches as a proportion of all of the money born agains gave away has also dropped precipitously. During the first five years of the decade, an average of 84 cents out of every dollar donated by born again adults went to churches. In the past three years, though, the proportion has declined to just 76 cents out of every donated dollar.

Interpreting the Shift

George Barna put the shift in born again giving into perspective.

“Born again adults remain the most generous givers in a country acknowledged to be the most generous on the planet,” said the veteran researcher. “But their donation decisions must be seen in the larger context of the changes occurring in a wide range of religious behaviors. With millions of people shifting their allegiance to different forms of church experience, and a more participatory society altering how people interact and serve others, many Christians are now giving their money to different types of organizations instead of a church. They attend conventional churches less often. They are expanding their circle of Christian relationships beyond local church boundaries. And they are investing greater amounts of their time and money in service organizations that are not connected with a conventional church. That doesn’t make such giving inappropriate or less significant, it’s just a different way of addressing social needs.”

“The choices being made by born again donors have huge implications for the non-profit sector. Realize that a majority of the money donated by individuals in the U.S. comes from the born again constituency,” Barna pointed out. “If this transition in the perceptions and giving behavior of born again adults continues to accelerate, the service functions of conventional churches will be redefined within the next eight to ten years, and conventional churches will have to adopt new ways of assisting people in need.”

About the Research

This report is based upon telephone interviews conducted by The Barna Group with a random sample of 1006 adults selected from across the continental United States, age 18 and older, in January 2008. The maximum margin of sampling error associated with the aggregate sample is ±3.2 percentage points at the 95% confidence level. Minimal statistical weighting was used to calibrate the aggregate sample to known population percentages in relation to several key demographic variables.

“Born again Christians” are defined as people who said they have made a personal commitment to Jesus Christ that is still important in their life today and who also indicated they believe that when they die they will go to Heaven because they had confessed their sins and had accepted Jesus Christ as their savior. Respondents are not asked to describe themselves as “born again.”

“Evangelicals” meet the born again criteria (described above) plus seven other conditions. Those include saying their faith is very important in their life today; believing they have a personal responsibility to share their religious beliefs about Christ with non-Christians; believing that Satan exists; believing that eternal salvation is possible only through grace, not works; believing that Jesus Christ lived a sinless life on earth; asserting that the Bible is accurate in all that it teaches; and describing God as the all-knowing, all-powerful, perfect deity who created the universe and still rules it today. Being classified as an evangelical is not dependent upon church attendance or the denominational affiliation of the church attended. Respondents were not asked to describe themselves as “evangelical.”

“Downscale” individuals are those whose annual household income is less than $20,000 and who have not attended college. “Upscale” people are those whose annual household income is $75,000 or more and they have graduated from a four-year college.

About Barna

Since 1984, Barna Group has conducted more than two million interviews over the course of thousands of studies and has become a go-to source for insights about faith, culture, leadership, vocation and generations. Barna is a private, non-partisan, for-profit organization.

Get Barna in your inbox

Subscribe to Barna’s free newsletters for the latest data and insights to navigate today’s most complex issues.