New Study

Actions, Invitations, Storytelling—How Gen Z Approaches Evangelism

When compared to older generations, Gen Z teens—ages 13–18—in both the U.S. and Canada think about and approach spiritual conversations in their own unique way. Today’s article offers research on how this group defines evangelism and feels while sharing their faith, offering necessary context for church leaders who are pondering how to activate this next generation in their faith-sharing endeavors.

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